Facing into partnership friction, making vs meeting the market and nailing working styles
WITH A SPOTLIGHT ON SETH GODIN
Welcome to Partnership Wednesday! Here are 3 ideas from me and 1 question for you to consider this week to create partnerships you never thought possible!
3 IDEAS FROM ME
I.
Before Disney’s 2006 acquisition of Pixar, their partnership faced significant challenges, including creative conflicts and revenue disagreements. These challenges nearly derailed their relationship.
Iconic partnerships are rarely free of friction. Anticipate challenges and be prepared to address them head-on.
II.
Partnerships that depend on pioneering new technology need to account for market readiness and infrastructure, not just R&D alignment. Success hinges of balancing ambitious market creation with meeting people where they are and taking them on a journey.
III.
You're struggling to align partner teams with different work styles. How can you bridge the gap effectively? I was asked this question from the crowd this week. Here’s my answer:
Understand how each team works. A frequent and often incorrect assumption is that teams working in a partnership have similar working styles. Being incentivised to achieve a partnerships mission is one thing, how teams work to achieve the mission is quite another.
To bridge a working style gap start with an open conversation with both teams in a room. Dive deep into how they work and communicate and the routines and rituals that take place each day.
I prioritise fostering effective communication between teams, as most challenges can be overcome through clear and empathetic dialogue. This investment pays off in smoother collaboration and stronger outcomes.
1 QUESTION FOR YOU
How do we learn together as partners?
PARTNERSHIP+ MOMENT
You can listen or watch full episodes of Partnership+ on your next commute or workout. Here’s a short moment that will give you a shot of partnership goodness. Subscribe to Partnership+ on Apple Podcasts, Spotify and Youtube!
Tap the tile to watch!
KNOW PEOPLE WHO NEED THIS?
Want to share this issue of Partnership via text, social media or email? Just copy and paste this link:
https://philhsc.com/partnership/6-november-2024
Until next week,
Phil Hayes-St Clair - Partnership Expert & Coach, Host of Partnership+
SPOTLIGHT ON SETH GODIN
I love supporting people who do great work, like Seth Godin.
Seth has written 22 best selling books, including Purple Cow, Linchpin and Tribes. This is Strategy - Make Better Plans is his latest which breaks down the art of creating effective, actionable strategies that truly work. True to form, Seth shares practical tools and wisdom to help leaders and teams navigate complexity and plan with clarity and purpose.
If you want to sharpen your strategic skills and set a course for success, this is the book for you. Order it here.
Don't know where to start with partnerships?
The Wednesday Partnership Newsletter includes 3 ideas and 1 question for you to create business partnerships that you never thought possible.
The latest issue is sent to leaders in Fortune 500 companies, entrepreneurs, educators and small business owners. Join them by entering your email and signing up for free right now.
