The punchline is to plan the four actions you need to take when the answer is ‘YES’. Consider this training to reduce surprise and potential confusion that can come from an unexpected ‘YES’.

There is a big difference between building a scalable product and one that’s localisable. In fact, a truly scalable product is also localisable.

Thank you for joining me and for your attention this year. For reading, listening and sending me emails to dig deeper on areas that interest you.

Advisory boards are help leaders make high-quality decisions and expand influence. Here's how to make them highly valuable.

The subtle but essential question that rarely gets answered is how should my team participate in the purchase process?

Referral programs are one of the most underrated ways to unlock the positive network effects needed to achieve product/market fit.

Pivot is synonymous with a spectrum of decisions and acts committed by founders. And there's a good chance they have it wrong.

Founders are expected to have all the answers. Founders and founders-turned-investors know this is a long way from the truth. 

There are two reasons why startup founders press on with untested assumptions. One is legitimate, the other is convenient.

Nurturing early adopters and trust share a similar foundation. They require consistency over time.

Founders have nothing to lose and everything to gain by scaling wellness. The key is to lead by example.

Instructions are hard to write well. And the punchline is they should be written well before you start building the product.