How to start partnerships virtually, avoid transactional deals and succeed in healthcare
In partnership with GREENSPAN
Welcome to Partnership Wednesday! Here are 3 ideas from me and 1 question for you to consider this week to create partnerships you never thought possible!
3 IDEAS FROM ME
I.
Partnerships can outperform traditional mergers. While mergers can be complex and risky, strategic partnerships offer flexibility and allow both parties to grow without full integration, mitigating potential cultural clashes.
II.
Leaders spot transactional deals posing as partnerships easily. If the relationship feels one-sided, recalibrate or find a better-aligned partner.
III.
You're starting a partnership without meeting in person. How can you establish trust with your new partner? I was this asked this question from the crowd this week. Here’s my answer:
Starting partnerships remotely is the new norm. Here is my 5 part playbook to collapse the time to trust and forge new partnerships.
Ask, "How will our partnership help you succeed?"
Ask, "How could this partnership transform your organisation?"
Set biweekly meetings to maintain momentum.
Plan an in-person meeting to collaborate and celebrate milestones.
When appropriate, ask about their hobbies or sports interests.
Steps 1 and 2 focus on aligning your support with their success. Step 3 keeps the partnership moving forward, while steps 4 and 5 show personal investment by celebrating their wins and interests.
1 QUESTION FOR YOU
How often do you meet in person with your strategic partners?
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Until next week,
Phil Hayes-St Clair - Partnership Expert and Host of Partnership+
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FROM OUR PARTNER gREENSPAN
Every time I step into ‘The Lab’, my 5x2m home podcast studio, beautifully designed by Greenspan, I’m reminded of the power of great design. Since 1976, Greenspan has been transforming lives, crafting everything from garden rooms and studios to rural barns and cottages, all while ensuring top-quality construction and council compliance.
Now, I’m excited to partner with Greenspan to offer new customers $500 off their next project! If you're interested, reach out to me here.
In the meantime, check out the team that sets the standard for customer success at Greenspan.
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