How to Build Trust-Based Partnerships Using the “Give 11” Rule

What if “winning” a deal meant giving more than you take?

Rob Matzkin built and exited companies across 20+ industries and his greatest advantage was knowing how to build trust before entering a deal.

In this episode  learn:

How to use the “Give 11” rule to build referable partnerships

Why cooking for 50 people became Rob’s best growth strategy

How to spot (and fix) partnerships before they fail

Join us for a masterclass in trust-led growth, purpose-first business, and partnership clarity.


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https://philhsc.com/interviews/robert-matzkin

👉 Connect with Rob on LinkedIn.

🌐 Website

Key Insights:

✅ Rob's journey from dyslexia to entrepreneurship shaped his perspective.

✅ Fair partnerships are crucial for long-term success.

✅ Cultural differences significantly impact negotiation styles.

✅ Building trust through referrals is essential in business.

✅ Communication breakdowns are often the first sign of partnership issues.

✅ The Bond Summit aims to foster trust in business.

✅ Early entrepreneurial experiences teach valuable lessons about partnerships.

✅ Negotiation should focus on win-win outcomes.

✅ Dyslexia taught Rob to see the world differently.

✅ Gratitude for relationships is key to personal and professional growth.

Chapters

00:00 Introduction to Rob Matzkin

01:05 Rob's Early Life and Overcoming Dyslexia

03:03 Lessons from Early Entrepreneurial Ventures

06:45 The Importance of Fair Partnerships

08:39 Cultural Differences in Negotiation

09:24 Building Trust through Referral Networks

10:38 Recognizing Signs of Partnership Issues

11:25 The Bond Summit and Its Significance

12:36 Advice for New Entrepreneurs

13:47 Rapid Fire Questions with Rob Matzkin

Share this episode via text, social media or email. Copy and paste this link: https://philhsc.com/interviews/robert-matzkin


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Part 1: Why the world's top podcast company declined a $100M partnership

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The Problem With ‘Owning It All’ in Partnerships