20 October 2021

When was the last time you did something and much to your surprise it unexpectedly worked? It could have been hard work and perseverance, a bit of luck or both!

These moments can feel few and far between and if you’re anything like me, you probably spend more time de-risking and mitigating than you do planning for what happens when the plan works.

Well, today I hope you’ll endulge me with an announcement about a project that began in 2017. It’s taken a few twists and turns but the mission remained unchanged: To help people keep moving through unexpected encrouagement.

Today that idea is now a company that sells high-impact apparel and helps customers to send magical handwritten cards of encouragement to friends, family and team mates. $2 from each sale is donated to Orygen to support youth mental health.

You are one of the first to see this and I would love you to take a look around and nab what you like just in time for the Australian summer.

I ummed and ahhed about sharing this with you today for fear of this appearing too salesy but I want you to know that all ideas start with taking one step forward. Most won’t take flight, but some do. Today’s email is proof of that.

So if you need help with your idea, to move it from step one to step two, shoot me an email. I’m here to help.

And thanks again for checking out Be in Motion, it means a lot.

Cheers, Phil

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