Unicorns

From over at Mark Suster’s Both Sides Of The Table blog.

If you’re fortunate enough to raise $100 million early-on to build your startup — congratulations. But to all of the 99.999% of other startups out there please know that this isn’t the success by which to measure yourself. Measure yourself in gym visits, in 3-yard gains, in sacrifice and dedication. Avoid the metaphorical parties and the alcohol and the extra pounds and know that your gains will come in lines of code and purchase orders and signed offer letters and repeat purchases. And during your year in the gym nobody may notice. I may have to wait until way down the road when you come out 80 pounds lighter.

This paragraph will make sense when you read the full post. It’s a great read grounded in the reality of starting new ventures.