Welcome to the Wednesday Perspective for 14 April 2021!

Question: How do you keep perspective?

I often talk about perspective—the need for it and how important it is to zoom out to look at life a little differently.

About a decade ago, I got into a habit which I call the ‘thank you strategy’. A couple of times each month, I open my work calendar and go back to the same time of the prior year. I look for the meetings I had in that week, and almost without fail, I see a conversation, which at the time was interesting or thought-provoking but didn’t lead to any specific outcome.

The act of looking back a year is helpful in and of itself, but there’s more.

I often send a brief email or LinkedIn message to the person thanking them for their time and insight during that meeting. I used this text this week:

Hi Melanie, I was reminded of our meeting today, and while it’s hard to believe a year has passed, I wanted to thank you for taking the time to meet and share your thoughts on the women’s health market. Hope you’re well. Cheers, Phil

In this particular example, the outcome of sending this note was disproportionately high because an unexpected partnership may come of it. But the point is that very few people do this, and there’s no ‘ask’; it’s simply a thank you, one that often leads to better relationships.

If you’re anything like me, keeping perspective is a daily pursuit. While I don’t always get it right, this ‘thank you strategy’ is one way to achieve perspective, and it often comes with a disproportionately positive impact.

So why not try it? And when you do, send me an email and let me know how it went.

Until next week,


PS – My Community Building Secrets masterclass is happening next Thursday! . Hope to see you there!

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